Rabigh Solb Factory
Steel mini-mill · Rabigh, Saudi ArabiaFactory onboarded, site visit, process simulator, optimisation engine and electricity baseline.
Qareen · Investor presentation
Qareen connects a factory's meters, machines and records into one trusted model. It then forecasts and optimises how the plant runs, for lower energy cost, lower emissions and longer asset life.
TJL · October 2026
Industry 4.0 in the Kingdom
Vision 2030 and the National Industrial Strategy set the direction. The Ministry of Industry's Future Factories Program moves existing plants from manual work to automated, data-driven operation.
Bills, spreadsheets, paper logs.
Qareen entry: energy visibility from 12 months of bills
Smart meters or SCADA tags, little analysis.
Qareen entry: meter to dashboard, peak alerts, loss map
SCADA, ERP and maintenance data, kept apart.
Qareen entry: factory model, energy-aware scheduling
Real-time data, teams ready to optimise.
Qareen entry: AI optimisation, predict and verify
Sources: Arab News, "Saudi Arabia launches program to automate 4,000 factories" (2022) and "Saudi Arabia to evaluate 260 factories in modernization push" (2023) · Ministry of Industry and Mineral Resources. Levels follow the Smart Industry Readiness Index (SIRI) used in the program's assessments.
The market
First segment: energy-intensive plants. Cement, metals, plastics, chemicals and food, where energy is the largest cost a plant can control.
4,000 of 14,000+ factories already in the program
Sources: Ministry of Industry and Mineral Resources (industry.sa) · Saudi Electricity Regulatory Authority (SERA), consumption tariffs.
The problem
Each system works on its own. The meter, the SCADA, the shift log, the maintenance system and the bill never meet, so the cause and its cost are found a month apart, if they are found at all.
Illustration with example valuesThe platform
Generative and agentic AI: questions answered from the plant's own data, reports drafted, actions proposed.
Next, with ElmManagement dashboards, line screens, reports and recommended actions.
Running in plantsLoad, tariff and output forecasts. Schedules solved across seven problem domains.
Built and validatedThe digital twin: assets, processes and constraints, with physics where it matters.
Built and validatedEvery reading mapped, converted, quality-scored and audited.
Running in plantsPLCs, SCADA, meters, historians, ERP and bills, read through their own interfaces.
Running in plantsTJL built and owns every layer. A new factory is configured, not rewritten: its own assets, tags and sources run on the same code.
What a factory gains
Load moved out of peak windows, demand held down, waste found machine by machine.
Savings measured against a signed baseline and checked on the bill
Emissions computed from metered energy, per product and per line, ready to report.
Solar, storage and tariff scenarios tested on the model before any spend
Abnormal behaviour caught early, before it turns into wear. Readings, stoppages and work orders share one history per asset.
Alarms that need a condition to persist, not one bad reading
Every figure traces back to the reading it came from. Hash-chained audit trail and role-based access.
Evidence for energy-efficiency programmes and ISO 50001 energy reviews
Meters, PLCs, historians, ERP and bills in one model. Gaps stay gaps, never zeros.
One quality score across five dimensions
Onboarding
UOM read as unitTag Name read as source tag14:05 · Line 2 · 640 kW · Dryer DR-1 182 °C · Compressor AC-02 2.1 mm/s · WO-58213Digital twin
Qareen builds each process model from the equipment vendor's specifications and the plant's own data, then runs it. The physics answers how long, how much and what if. The 3D view shows the line at work.
Example models from a reference deployment, with example values
Forecast and optimise
Illustration with example values. Tariff windows differ by site.
The engine takes a goal and the limits that must hold. It finds a plan, shows what it is worth, and records who approved it.
Agentic AI
Plain-language questions answered from the plant's own trusted data. Each figure names the readings and records it came from, so anyone can check it.
Track record
Factory onboarded, site visit, process simulator, optimisation engine and electricity baseline.
DigiTex was developed jointly by TJL and AdvantryX and runs in Tunisia under a local brand; its figures are those recorded by the installed system. SPL scenarios are planning figures from the verified baseline (TJL Qareen Savings Pre-Assessment, August 2026), not achieved savings. Rabigh figures are modelled on the plant's own bills and a year of measured load: site-specific, not a guarantee. Readiness levels assessed by TJL on the standard nine-level scale.
Working software
The platform as it runs today: the plant dashboard, data quality, process simulation and the optimisation engine.
Screens from a reference deployment with emulated data sources, not a live production feed.
Target factories for full pilots
Up to 20,000 t a day. Third clinker line in commercial production in 2026. First for electricity performance in the 2025 FCI award.
Pilot: kiln and mill energy per tonne, mill scheduling against demand
The Kingdom's first cement company, founded 1955.
Pilot: specific power per tonne of cement, CO₂ per tonne of clinker
Rebar to SASO and ASTM A615, melted and thermomechanically rolled.
Pilot: furnace model and melt scheduling, ready to apply
Billets and TMT rebar. Melt shop since 2014, rolling mill since 2020.
Pilot: melt-shop energy per tonne, peak demand, rolling-mill load
Founded 1977. Injection moulding, films, raffia and greenhouse rolls.
Pilot: energy per kilogram, machine OEE, chillers and compressed air
Proposed shortlist for discussion with Elm, from public information only. Sources: yamamacement.com · arabiancement.com.sa · akalrajhisteel.sa · nuorsteel.com · alrajhiplastic.com · Global Cement and Argaam on Yamama's relocated line.
The pilot
Success means a signed baseline, quantified savings, and the requirements to roll out to the next site.
Meters, PLCs and ERP into one clean stream.
Weeks 1 to 2 · data connected and quality-scored
The virtual factory, calibrated to the site.
Weeks 3 to 6 · a calibrated baseline
Tariff, load and schedule scenarios tested on the model.
Weeks 7 to 10 · ranked savings levers
Changes applied and measured against the baseline.
Weeks 11 to 13 · a signed savings report
What we need from Elm
A joint engineering team to run pilots in parallel and harden the platform for scale.
Elm's AI capability on Qareen's trusted data: agents that draft reports, explain variances and propose actions.
Hosting in the Kingdom, with the security and uptime that industrial clients expect.
Qareen offered with the Elm name, opening doors to industrial groups and government programmes.
Full pilots at the target factories, each ending in a signed baseline and verified savings.
For the team, the product and market entry across the Future Factories base.
What Elm gets
Paid pilots validate savings on real factory data.
An annual subscription per site, recurring across factories.
Shared savings tie revenue to measured client value.
Plus a built, validated stack and reference deployments in three countries. Amounts to be agreed together.
Together, powering a smarter Saudi industry.